Brandtrack Integration with Lastapp: Make Your POS Part of the Experience

Your point of sale knows when business is busy. Now your music can do it too

In hospitality, your POS system is the heart of the operation. Lastapp is one of the most agile, intuitive platforms for managing orders, tracking inventory, processing payments, and controlling tables in real time. But until now, Lastapp doesn't influence how your space feels.

With the Brandtrack and Lastapp integration, your POS doesn’t just record sales, it helps generate them. This is music that reacts to the pace of your operation, driven directly by the flow of service and activity coming through Lastapp.

What does this integration do?

Lastapp captures every moment of your operation: order spikes, slow periods, staff changeovers, payment times. At the same time, Brandtrack reads this data in real time and automatically adjusts your background music to match the energy of the room.

Here’s how it works:

• If the order volume is rising, music becomes more rhythmic and lively, helping your team stay energized and customers feel part of a vibrant atmosphere.
  
  
• When sales are slowing down, sound slows too and therefore creates a relaxed environment that encourages longer stays and potentially more orders.
  
  
• When the happy hour starts, the playlist switches to match the promotional mood and bring a sense of occasion to the space.
  
  
• The end of shift requires a softer, winding-down music that signals the close of service while keeping things professional.
  
  

Instead of a fixed playlist, you get a soundtrack that adjusts to your exact flow every minute of every day.

Benefits of integrating Lastapp with Brandtrack

📊 POS activity becomes emotional intelligence
With every sale, order, or tap, your system is telling a story. Brandtrack listens and turns it into music that enhances both mood and productivity.

📈 Sales-supporting soundscapes
Restaurants and bars using Brandtrack report a 22% increase in revenue — not just from ambiance, but from aligning sound with spending behavior.

👥 Better staff rhythm and focus
Energetic playlists during rush hours help teams stay sharp and efficient. Calmer music during slow periods reduces fatigue and creates a more pleasant work environment.

🧘 Less manual input for managers
You don’t need someone to be in charge of setting the mood because Brandtrack does it automatically based on what’s happening in the POS.

📦 Inventory and promo-driven music moments
Got a featured cocktail or dish? Brandtrack can sync music to those promo times, creating moments of focus that drive attention and sales.

🎶 Fully licensed, fully legal

Avoid copyright headaches — all music through Brandtrack is licensed for commercial use, protecting you from unexpected fines.

How to activate this integration

Setting it up is simple:

1. Log into MyBrandtrack
   
   
2. Go to “Integrations”
   
   
3. Select Lastapp
   
   
4. Click “Activate Integration”
   
   
5. Our team handles the rest
   
   

We’ll define logic flows based on your service hours, ticket volumes, and promotional windows — then calibrate the playlists to support every shift. And if you need to scale across multiple venues we’ve got you covered with group deployment tools.

Make your POS do more than process by letting it perform

Lastapp already tells you when things are moving fast or slowing down. Now your music will move with it. This integration gives you a smarter soundtrack that helps your team, delights your guests, and supports your bottom line.

Activate the Brandtrack + Lastapp integration today in MyBrandtrack and let your point of sale power your atmosphere.