March 30, 2026

Moments are becoming the new driver of F&B growth

What Alimentaria & Hostelco 2026 revealed about the future of the industry

Recent posts

December 2, 2025

Brandtrack Integration with OpenWeather: Let the Weather Set the Tone

OpenWeather and Brandtrack let you adapt in-store music to live weather conditions, using environmental triggers to enhance customer engagement.

Read more

December 2, 2025

Brandtrack Integration with Google Places: Smarter Sound for High-Movement Zones

Brandtrack and Google Places create adaptive audio branding for high-traffic zones, using real-time location data to control in-store music environments.

Read more

February 19, 2026

New Argentine Legislation on Music Copyright: Information for Hotels, Retail Chains, and Restaurants

Understand the new music copyright regulations in Argentina and how hotels, restaurants, and retail chains can stay compliant using licensed music streaming services.

Read more

July 2, 2025

Automation for Religious Events: Our new feature

Learn how Brandtrack enables churches and religious venues to automate background music while complying with licensing laws and enhancing the spiritual atmosphere.

Read more

December 2, 2025

Crafting Atmosphere: Background Music and Digital Signage

Brandtrack and OptiSigns combine background music and digital signage to create immersive sensory marketing experiences in retail and hospitality spaces.

Read more

March 30, 2026

The Power of Music in Customer Behavior: A Neuroscientific Approach

How music influences attention, emotion, and purchasing decisions from a neuroscientific perspective and how to use it strategically in your business.

Read more

July 2, 2025

La importancia de adaptar la música en tiempo real

Descubre cómo la adaptación musical en vivo mejora el ambiente en negocios, optimizando la experiencia del cliente y el engagement.

Read more

July 2, 2025

Transforming Fashion and Retail with Music: A Guide for Leaders

Learn how retail background music influences shopping behavior, brand identity, and customer engagement.

Read more

July 2, 2025

Music in Business: How to Optimize Customer Experience and Comply with the Law

Discover the benefits of legal music for businesses, improving ambiance while ensuring copyright compliance.

Read more